Thursday, December 26, 2019

Marketing Ethics and Society Essay example - 1536 Words

Introduction The term â€Å"Marketing ethics† has been defined as how moral standards of right and fair practices are implemented into organization and strategy (Murphy et al., 2005). In fact, marketing and ethics are usually seemed as a contradiction, because the purpose of marketing is monetary-oriented. The ultimate goal for business is making profit or generating sales, while ethics is moral and societal, such as contributing to the society. Introcaso et al (1998) quotes Michael Novak’s (1998) words that business might fail in the short term if introducing ethical model in competition, because high moral standards increase costs. Consequently, numerous companies launch misleading advertising, manufacture unsafe products, exploit labour†¦show more content†¦Core values associate with the internal brand founding step by connecting the brand to the company’s mission, vision and fundamental organisational values (Kent and Stone, 2007). In addition, Talbot et al. (199 8) describes it is significant that a company holds core values that are used as working guidelines, has intrinsic value and which believes to be essential. Such vision and faith in corporate values makes TBS integrate naturally-inspired products and moral issues appropriately to differentiate itself clearly as an original and ethical beauty brand at a reasonable price. Therefore, individual characteristics can affect leadership, which then determines marketing strategies. Individual characteristics and TBS’s marketing strategy analysis Based on Solomon’s (1992) research, there are five characteristics that an ethical individual should possess: (1) honesty, (2) fairness, (3) trust, (4) friendliness and (5) shame. These traits have profound effect on marketing strategy in companies. Honesty, fairness and trust involve integrity, justice and dependability, since it can build consumer loyalty and long lasting reputation. Gundlach and Murphy (1993) noted that, to endure long-term relationship, businessmen have to be trustworthy, impartial, responsible and promise-keeping. Moreover, friendliness can add a positive dimension to consumer relationship and make it more sustainable. Shame is a driving force toShow MoreRelatedEssay about Legal and Ethical Considerations of Marketing1697 Words   |  7 PagesThe Legal and Ethical Considerations of Marketing in America Paper Evolution of the Market Orientation explains why marketing is a driving force in the modern global economy. First of all, the first stage was covered up until the early years of the 1920’s, in the United States, called the ‘production era’. Goods were scarce and buyers were willing to accept virtually any goods that were available and make do with them. The ‘sales era’ picked up right after the early 1920’s to the 1960’sRead MoreEthics and Innovations in Marketing and Its Relevance with Consumer Behavior1654 Words   |  7 PagesETHICS AND INNOVATIONS IN MARKETING AND ITS RELEVANCE WITH CONSUMER BEHAVIOR Kishor N. Choudhary N.S.B.College, Nanded ABSTRACT: In order to be consumer-oriented, marketing will have to be truthful and ethical. That is why it is very important in marketing, as in any other field; to apply the principles of Ethics It is also important to apply the processes of innovation, to find new ways of marketing effectively. This Paper explains the concept of Ethics in Marketing and overview a number of issuesRead MoreThe Ethics of Marlboros Marketing647 Words   |  3 PagesIntroduction Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large (American Marketing Association, 2013).Marketing ethics is a set of moral values and standards which pertain to marketing. Responsible companies will operate and regulate their marketing activities into compliance with the marketing ethics while those irresponsible one may not. BackgroundRead MoreEthics in International Environments Essays1348 Words   |  6 PagesEthics in International Environments Introduction Global marketing opportunities usually form the pillar under which viability and profitability of international marketing depend upon. This merged with globalization of market today makes international marketing practices a concern globally that calls for moral responsibility (ethics) in conducting business (Danley, 1983). Ethics in international marketing poses many dilemmas and this is because value judgments differ among different culturesRead MoreWhat are Marketing Ethics?1545 Words   |  7 PagesDefinition of Marketing Ethics Marketing Ethics are the basic principles and values that govern the business practices of those engaged in promoting products or services to consumers. These are a set of criterion by which moral principles are considered within the marketing profession and execution of an advertising campaign for a business and/or organization. Marketing Ethics in Global Marketing Practice In recent years, owing to the internationalization of markets, businesses and production processesRead MoreEthics in Marketing Communication1082 Words   |  5 PagesEthical Challenges in Marketing Communication Ethics play an integral role in the development and sustenance of any personal or business relationship. Ethics determine the acceptable behaviors within a society and the overall behaviors of a business. Marketers must understand the impact ethics have on marketing communications and develop Integrated Marketing Communication (IMC) strategies accordingly. This paper will discuss various ethical challenges facing marketers today, identify internalRead MoreAdvertising : The Positive Impact Of Ethical Advertising1000 Words   |  4 Pages In the modern day society, advertisements have huge influence everywhere, especially those through the media. Advertising through the media is pervasive and powerful in shaping up attitudes and behaviors in the contemporary world. Advertisement does have profound impact on peoples understanding of life, the world and themselves, particularly regarding values and choices in life. Today, there is increasing literature focusing on ethical and moral issues that advertisement can and does actually raiseRead MoreEthical Issues With Ethical Marketing Essay1333 Words   |  6 PagesIssues with Ethical Marketing Ethical problems in marketing starts with conflicts and disagreements. Each party in the marketing transaction brings expectations of how the business relationship will exist and how the transaction should be conducted. Some ethical problems in marketing research aren’t always the invasion of privacy and stereotyping. Selective marketing is used to discourage the demand from undesirable markets or just by disenfranchising them altogether. Examples of unethical marketRead MoreQuestions On Truth And Personal Ethics1083 Words   |  5 Pagesand personal ethics Truth and personal ethics highlights any ethical system that has been selected as a moral guideline in a specific industry such as marketing ethics. Personal ethics emphasis the individual commitment to ones self to abide by their own but also the businesses code of conduct that is opposite to impurity. Being truthful and the highest personal ethics are high authority themes for ethical marketing, according to the Principles and Practices for Advertising Ethics of the AmericanRead MoreInternational Marketing Ethics1170 Words   |  5 PagesRunning Head: INTERNATIONAL MARKETING ETHICS International Marketing Ethics Abstract Businesses face various ethical challenges when conducting business. These ethical challenges are also present when conducting business aboard. Companies must be aware of ethical standards and acceptable behavior. This awareness means that marketers must recognize the viewpoints of three key players: the company, the industry, and society. Since these three groups almost always have different needs and

Tuesday, December 17, 2019

Essay on Give Me Liberty or Give Me Death - 812 Words

Institution Affiliation â€Å"Give Me Liberty or Give Me Death† by Patrick Henry Althia Giles 201240 Fall 2012 HIUS 221-D54 LUO Ms. Catherine Hardee November 12, 2012 â€Å"Give Me Liberty or Give Me Death† by Patrick Henry Henry’s Speech Was a Call to Action. What Did He Want His Fellow Virginians To Do? What Were His Justifications For The Proposed Action? How Did Henry Address The Concerns Of Those Who Did Not Agree With Him? At the Second Virginia Convention held on 23rd March, 1775 in St. John’s Church, Richmond Virginia, Patrick Henry stood and addressed his fellow delegates regarding the defense and arming of Virginia State.[1] While some delegated supported the reconciliation with†¦show more content†¦Through the use of the image of slavery, Henry managed to paint a clear picture of how the situation was, therefore, making it easier for him to emphasize the need for America’s independence. Also, Henry uses a change in the volume of his voice in his video speech to appeal to the emotions of his fellow delegates. Henry begins his speech in a normal tone of voice, but throughout the video, his voice gradually gets louder with time, and in the end, he shouts his concluding line, â€Å"give me liberty, or give me death!†[4] This gradual volume change in Henry’s voice enabled him to appeal to the feelings of his audience effectively, and eventually emphasize on his me ssage of fighting for liberty. At the beginning of Henry’s speech, he was aware of the fact that not every delegate supported his idea of fighting British rule; some wanted America to make peace and reconciliation with Britain. He politely acknowledged â€Å"different men often see the same subject in different lights†[5] and that his aim was to express his sentiments unreservedly regarding the debate on whether Americans should fight for their freedom or remain enslaved by the British rule. Henry hoped his fellow delegates would not see his sentiments as disrespectful. He also told his audience that they had a responsibility towards America and God to seek the truth and that if he held back his opinions for fear of offending others; he would beShow MoreRelatedGive Me Liberty or Give Me Death Speech742 Words   |  3 PagesGive Me Liberty Or Give Me Death Speech Gaining the credibility in a speech can be difficult at times and can test even the best speakers ability to keep the crowds attention and respect. One of the ways to keep credibility with a crowd is practicing and applying appeal to ethics. Which is defined as winning the favor of the audience by showing strong credibility in the speaker (Merriam-Webster). One of the best speeches that exemplifies the usage of appeal to ethics is Patrick Henry’s â€Å"GiveRead MoreHenry, Patrick. â€Å"Give Me Liberty or Give Me Death!† Speech1009 Words   |  5 PagesPatrick Henry utilizes advance oratory skills, and various literary devices to illustrate his Give me Liberty or give me death! speech to members of the Virginia legislature. Henry possesses an impressive ability to speak to the hearts of men. His fiery passion combined with biblical passages outline a common theme that implies God sanctions his cause. Henry uses metaphors to invoke prevocational images to giv e his words life, and foreshadowing to allude what is to come if decisive actions are notRead MoreCapital Punishment: Give me liberty or give me death? Essay2181 Words   |  9 Pagesperson in the bull close it. Then they would build a fire under the bull and listen to the person scream. The screaming would turn to smoke when it went through the nostrils making it look as if it was mad (history channel). In biblical era the death penalty was even used in harsh ways such as stoning people as the famous Jesus story which says the one who has not sinned throw the first stone. And no one threw the stone because some way in their lives they have done something but not gotten caughtRead MoreRhetorical Analysis Of Patrick Henry s Speech1649 Words   |  7 PagesIn this essay, I hope to convince the reader that Patrick Henry’s speech â€Å"Give Me Liberty or Give Me Death† given on March 23rd, 1775, at the third Virginia convention, held in St. John s Church in Richmond, was the best argument to encourage American colonists to support the cause of independence from Britain. The main reason Patrick Henry’s speech was so effective was through his use of emotion and logic to convince colonists’ that they were dealing with the question of whether they are contentRead MoreEssay #2. Once Europeans Began Coming To Our Native Land,1217 Words   |  5 Pageseducated as a minority, was something to be proud of. My people were eager the implement the European standards with schooling, and later ended up establishing schooling system in hopes to sway in Cherokee favor to let us keep our beloved land. (Give Me Liberty Pg. 301) Now, I am placed where all of us Indians are, which happens to be west of the Mississippi. I still don’t want to be here. The land doesn’t feel like home. We were once a happy race. But since the infiltration of white people, it has beenRead MoreRhetorical Analysis Of Patrick Henry s Speech1375 Words   |  6 PagesJakob McBrayer Professor Beneteau English 1101 November 11, 2016 Rhetorical Analysis: Give Me Liberty or Give Me Death! Many men were pivotal to the American cause in the War for Independence, and one of the most influential was Patrick Henry. In his famous speech â€Å"Give Me Liberty or Give Me Death† Patrick Henry delivered a powerful speech through the manipulative use of language and word choice. On March 23, 1775, the third Virginia convention was held in St. John s Church in Richmond. The conventionRead MorePatrick Henry Speech892 Words   |  4 PagesThe reason Patrick Henry orated the speech, Give Me Liberty or Give Me Death, is to convince the House of Burgesses that there is no other alternative but war. Henry starts off by acknowledging the patriotism and abilities of the men who spoke before, and against him. Henry goes on to persuade his audience by use of rhetorical questions and comparisons to religious beliefs. Henry’s speech was very motivations, and inspirational, as well as urgent and persuasive. Patrick Henry did a good job, andRead MoreEssay On Patrick Henry And Hi s Influence1133 Words   |  5 PagesPatrick Henry was an American lawyer born in the colony of Virginia while it was under Britain’s rule. He is mostly known for his rebellion and his call to action against British rule. Henry’s call to action was through a speech known as â€Å"Give me liberty, or give me death!† This speech was an inspiring to many people throughout Early America and it was vital in convincing the convention to pass a resolution delivering Virginian troops for the Revolutionary War. He is seen as someone similar to Martin LutherRead MorePoem Analysis : I Am Trans1401 Words   |  6 Pagesso to speak, while we’re being tugged along line by line of each tragic tale of the wrong done to real transgender individuals. When I say real, I truly do mean the lines provided give the actual stories of those transgender individuals who have been targeted for assault and killed. The poem recounts these events and gives a powerful message in the e nd about the rights this particular minority requires. During the beginning of the poem the message is quite clear, but if it needed to be any clearerRead MoreEssay about Patrick Henrys Famous Speech897 Words   |  4 PagesPatrick Henrys Famous Speech Give me liberty or give me death. These famous words were uttered by Patrick Henry on March 23, 1775, as a conclusion to his speech delivered to the Virginia House of Burgesses. Within his speech, he uses the three rhetorical appeals (ethos, logos, and pathos) to convey a feeling of urgency toward the changes occurring in policy within the Americas implemented by the British government. He cleverly uses these appeals to disrupt the paradigm that Great Britain

Monday, December 9, 2019

Management Of Lenovo Organization Free Sample

Question: Brief discussion about Lenovo and its vision, mission, strategies? Answer: Intoduction This report is having a brief discussion about Lenovo and its vision, mission, strategies. There is also a discussion about the leadership style adopted in Lenovo, different communication strategy used in Lenovo. Organizational culture of Lenovo is also discussed with the help of five P's i.e. Plan, perform, prioritize, practice and pioneer. The main focus point of this report is organizational culture and different types of communication which is used within Lenovo premises. This report shows how Lenovo deals with their employees and customers. There is a description of Lenovo vision and mission on which they work (Lenovo.com, 2015). About Lenovo Lenovo is worldwide famous company of its innovative PCs, mobile and internet devices. Among 500 famous companies in technological products manufacturing Lenovo is one of the largest companies in PC retailing and 4th ranked in smart phones section (Russellreynolds.com, 2015). Lenovo has an older history but it came into existence in 2004.The main focus of Lenovo is to deliver their customers what they want in technology, appearance of any electronic product. Lenovo is a company which works taking into consideration their employees, as well as their customers (Lenovo.com, 2015). Lenovo always focuses on innovation i.e. every product of Lenovo is having some changes in comparison of other product. The value on which Lenovo works is innovation i.e. Lenovo likes innovating their product as per present market requirement and their customers' needs and demand (Russellreynolds.com, 2015). Lenovo after getting great success in Chinese electronic market decided to expand their business in Asi an, European and American electronic markets (Agtmael, 2007).Every product of Lenovo produces different revenue of percentage which helps in company's profit income. Lenovo performance varies in every region i.e. the profit share of Lenovo in China is different from profit share of it's in Asia Pacific. Figure1: Lenovo PC share in 4 different regions Figure 1 shows the performance of Lenovo in different regions i.e. the Lenovo performance geography. In the above diagram EMEA stands for Europe Middle East Africa, AP is Asia Pacific, and AG is America. Lenovo performance vary in all these region has their customer choice, needs and demand depend on geographical factor. According to the report An exciting notebook: The Lenovo T440s [From the Screen of Stone], 2014) Lenovo in the end of financial year( FY) 2013 have highest market share in all the four geographical areas as Asia Pacific, Europe Middle East Africa and China. Figure 1 shows the market share of Lenovo PCs in the financial year (FY) in 2013 and 2014. Figure 2: Revenue of Lenovo Figure 2 shows the total revenue of Lenovo in the financial year 2012, 2013 and 2014. The revenue generated by Lenovo is calculated by taking into consideration all the products profit share and market share in four regions (An exciting notebook: The Lenovo T440s [From the Screen of Stone], 2014). Figure 2 shows total revenue of Lenovo in different market. Figure 3: Lenovo revenue from different products Figure 3 represents the revenue generated by Lenovo in their different products sections. According to ((Anon, 2015)) Lenovo in fiscal year 2013-14 attained good growth in shipment of PCs and mobile devices. The revenue generated by Lenovo all products are different from each other. By the above diagram, it is clear that the highest revenue generated is by Lenovo notebook and their desktops. Lenovo Background, description of Lenovo Mission, Vision and strategies Lenovo is a multinational company Chinese based who manufactures computer technology related products like PCs, tablets, smartphones, smart TV, workstations, computer servers, different computer related software, notebook, note PAD and etc(Russellreynolds.com, 2015). The main products manufactured by Lenovo are electronic and computer related software as well as hardware. Lenovo was founded in 1984 by Liu Chuanzhi in China but after few years company become worldwide famous for its electronic and computer products. Recently by a survey (BIEDIGER et al., 2005) it was found that Lenovo is the first, and the largest company in PC selling more in than 160 countries Lenovo have their customers. The main focus of Lenovo for their business is innovation. According to Chianasat and Wijaya (n.d.), the electronic or computer products are developed by them are always having something new which their customer will appreciate and like using. The plus point which makes Lenovo different from other same field companies is their innovation strategy, excellence in their operational, their strong channel of working and the brand image (BIEDIGER et al., 2005). The competitors present in the market of Lenovo are Apple Inc., Samsung Electronics Co., Sony Corporation, HP, Dell Inc. etc., (De Waal, 2011).Lenovo has a strong bonding with their enterprise customers and business partners which help in getting success to them. Mission statement of Lenovo defines their objective and aim for which they work. The main motive of Lenovo is to achieve the highest rank in computer technology field. Mission statement represents the goals of Lenovo, principle on which Lenovo works to achieve their objective and aim (lenbrzozowski, 2012). Mission statement of Lenovo aims to show their customers what they plan to achieve and what they have aimed to take into consideration their customers (Chianasta and Wijaya, n.d.). While deciding mission statement, Lenovo always considers their customers feedback. Vision statement of Lenovo represents their future planning to their customers. Vision statement is based on long term planning for achieving success. Vision statement helps their customer know how they are working i.e. their organizational culture and strategies which will be adopted by Lenovo to fulfill their customers demand and needs (De Waal, 2011). Vision statement of Lenovo shows that they have planned to develop more electronic and computer products which people will like buying. Every product of Lenovo will be new in technology and appearance so that people are automatically influenced to buy their product (De Waal, 2012). Lenovo has also decided to work according to their customers demand and needs. Lenovo has adopted different strategies for marketing, promoting, advertising their products. As per the market requirement all these strategies will be planned, every market have different practice and culture (lenbrzozowski, 2012). Lenovo always focuses on innovation i.e. they try to make changes in their every new product in comparison of old products and other competitors' product. Mission, vision, and strategies are decided by every organization prior to their working (Haberberg and Rieple, 2001). This helps in planning further planning i.e. how to implement strategies for achieving their decided objective and aim. Leadership style in Lenovo According to De Waal (2012), the leadership style followed in Lenovo is not selfish i.e. the leaders of the company do not only focus on company's profit but they also think about their people (employees, customers, stakeholders etc) who are connected with Lenovo (IBM Redbooks., 2014). As per the leadership style of Gerry Smith, while making innovations in their products, Lenovo analyze their customers' requirement and needs with prioritization. On the other hand, while making changes in house i.e. in company's policies or practice they think about their employees' welfare. There is an incident which describes the unselfishness nature of Lenovo (lenbrzozowski, 2012) leaders is as the company once has earned a profit which he decided to distribute among the junior level employees which impacted the working environment in positive nature i.e. employees felt that they are the part of organization and on the other hand junior level employees were motivated to perform better than their pr evious performance (An exciting notebook: The Lenovo T440s [From the Screen of Stone], 2014). As per the leadership style of Gerry Smith, Lenovo leaders believes in achieving success by motivating everyone to perform in a team not individually for achieving goal (IBM Redbooks., 2014). The organization is motivating their employees by giving different rewards or bonus and other facilities. Lenovo Leaders also believe the leadership style of Gerry Smith, who says there needs to create a situation or condition which influence them to work rather than forcing them for working. The situation will help them to find a best solution for the problem which will automatically help organization. According to HQAsia (2015), Lenovo working style and leadership style is different from other Chinese organization which is the reason for success of Lenovo in such a short period. According to Gerry Smith, leader in any organization are the people or group of people who influence or motivate other subo rdinates to work according to the principles of the organization (Russellreynolds.com, 2015). Moreover, Gerry Smith also believes that leaders also help the organization in achieving their aim and objectives whether it is long term objective or short term objective (Small Business - Chron.com, 2015). Leaders' good coordination with their subordinates makes Lenovo achieves a benchmark in electronic and computer technology field. Figure4: Leadership challenges in Lenovo There are different challenges which company leaders has to face today that is described in figure 4 (Glassdoor, 2015). Challenges faced by the different leader of Lenovo due to; Board composition Succession Planning Executive Recruitment External and internal talent benchmarking Evaluation and assessment of organizational culture Intercultural or multi culture integration program. Every organization has to undergo the process of succession planning, recruitment and selection of junior level, senior level and executive level(Yin et al., 2008). While planning these programs leaders of Lenovo has to consider their internal and external factors i.e. organizational culture, working style, working environment, requirement of the company in relation to technology, skills etc. Communication strategy followed in Lenovo The communication styles which are used in Lenovo are formal communication and interpersonal communication. Communication is used for interchanging the ideas, views with each other. For a proper communication there should be a sender who speaks, a receiver which listens to speaker and the main part is feedback which is given at the last of communication (Wave Sicherheitstechnologie fr Lenovo-Computer, 2012). Formal communication usually happens in offices or among professional where both speaker and listen are from the same profession or different. Formal communication in Lenovo Formal communication in Lenovo is done for exchanging official information among the profession. For example suppose in Lenovo Manger of technical team wants to convey his subordinates a message then the communication process used by him will be formal (Tzeng, 2011). The flow of information is from upward to downward i.e. from higher level managers to junior level manager or employees or vice versa. Figure 5: Types of formal communication done in Lenovo The flow of information in formal communication is in controlled manner i.e. no personal information can be exchanged. Lenovo performs formal communication in different from like written and verbally or oral. As explained in figure 5 the written message can be conveyed in the form of letters, electronic mail, blog, notices, bulletins, memos etc. The verbal, formal communication is done by presentations, speeches, conferences etc(An exciting notebook: The Lenovo T440s [From the Screen of Stone], 2014). The controlled flow of information makes formal communication a hurdle free communication (Teasley, 2010). Formal communication in Lenovo is used to make a proper channel-based communication by which information is exchanged with everyone. Figure 6: Formal communication in Lenovo Formal communication can be done in Lenovo by the help of presentation, documentation or in any other written form. In Lenovo formal communication is two ways upward and downward i.e. when top level managers have to convey their message to down level employees the message convey instructions, directives, policies and working practices but on the other hand, when low-level employees send any message to top level manager it is information regarding work or organization (IBM Redbooks., 2014). Formal communication in Lenovo is done to pass their policies and practices details to everyone. For example, CEO of Lenovo has to transfer any information regarding their new policies or any changes in policies regarding their employees then the flow of information will be from upward to downward without any breakage of information so that every level of employees receives the same information (Stone, 2010). So this flow of information is formal communication style of Lenovo. Interpersonal communication in LenovoInterpersonal communication is the interchanging process of information among two or more people in Lenovo. When directly or indirectly two or group of people is exchanging their views or thoughts it is interpersonal communication. Interpersonal communication can upward, downward, horizontal and peer to peer (IBM Redbooks., 2014). For example, suppose two or group of twenty junior level employees are exchanging their views and thoughts regarding their work, this interchange process of information are interpersonal communication (Jurevicius, 2015). Interpersonal communication can be done by electronic device or social networking or face to face verbally (Small Business - Chron.com, 2015). Interpersonal communication helps people know each other (Sharma, 2010). When peers have interpersonal communication among themselves that help to build good coordination and strengthen their communication. Interpersonal communication helps in building teamwork an d coordination among the employees of Lenovo. Now days Lenovo organization has adopted a new technique for advertising i.e. social media. Lenovo believes in adoption strategy i.e. making changes and accepting the new thing properly. It is found in a survey (Haberberg and Rieple, 2001) that people are more believing on advertisement which is shown on social networking sites like Facebook etc, in comparison of television or hoarding method. Lenovo is having a separate department of social networking advertisement whose responsibility is to update the technology and advertisement on different social media. According to Lenovo (HQAsia, 2015) customer beliefs regarding advertisement style has been changed i.e. from television, hoarding method to social media advertisement. Lenovo adopted social media promotion and advertisement method for their new product and services so that everyone worldwide com to know about their product easily and completely. Organizational culture of Lenovo Organizational culture represents the way or style of working of Lenovo. Organizational culture shows their customers how Lenovo works daily and also there planning for achieving their objective and aims (Russellreynolds.com, 2015). The main focus of Lenovo organizational culture is based on five P's which are as mentioned below: P Plan P Perform P Prioritize P Practice P Pioneer Every P is having their own important and responsibility in Lenovo culture. First p stand for plan before starting any new task Lenovo decides their target, aim for which they will work. Planning helps Lenovo employees work step by step by which working environment will always be motivational for other subordinates. If Lenovo managers or senior level employees do not plan working process, then the subordinates will be unaware of their roles and responsibilities which can affect the profit of Lenovo (IBM Redbooks., 2014). The second P stand for performing i.e. as per the planning every employee will be given a set of responsibilities which will help in achieving objective as a team. Responsibilities should be distributed to everyone according to their skills and knowledge which have to examine by leaders of the team. Third P stand for Prioritize which explains every employee of Lenovo whether it is the senior level or junior level that they should work in a team considering their orga nization profit or their individual profit first. Priority list has to be discussed by leader or manager with their subordinates before beginning their work so that they work for Lenovo or their individual profit (Rossouw, 2005). Fourth P explains the practice which is performed in Lenovo by their employees. The practice or process, which group or team of Lenovo performs to achieve the common goal to increase Lenovo profit. Last P explains the pioneering process i.e. Lenovo welcomes the new ideas by their employees regarding their task which they are doing (Jurevicius, 2015). Lenovo believes in new ideas or innovation whether it is in their products or in-house policies. Lenovo culture defines the way of working for their customers and employees. Lenovo culture has helped them to achieve success in their field and win several award for their product and services (Kaul, 2012). Lenovo works for their people, and the people are their employees and their customers. By giving their employees different rewards for their performance they motivate them to work better and think creatively. Lenovo creates policies and practices which help in welfare of their employees. Lenovo always focuses on innovation which their customers want in their computer product and services (lenbrzozowski, 2012). Lenovo biggest strength is their innovation which they always do as per requirement of their customers and electronic market. Lenovo policies motivate their employees to perform in a team and sharpen their skills, knowledge. Conclusion The report is having a brief discussion about their mission, vision, strategies, leadership style, communication style or channel and the organizational culture of Lenovo. Lenovo is one of the fastest grown Chinese multinational Company. The main products of Lenovo are PCs, notebook, tablets, mobile devices, servers and other electronic and computer software and hardware. Lenovo mainly uses the formal and interpersonal communication method of communication for proper flow of information (Lenovo.com, 2015). The main reason Lenovo uses formal and interpersonal communications are as mentioned below: To maintain roles and responsibilities of all employees' i.e. senior level, lower level, and others. To continue a proper and clear communication inside the organization premises. To maintain a proper communication among top level, middle level, and low-level employees. To maintain a proper and clear flow of information. Helps in communicating information to everyone within the organization. The importance of five P's in Lenovo in relation to their culture is explained. The importance of communication and organizational culture in Lenovo is also explained here. References: Agtmael, A. (2007). The emerging markets century, New York: Free Press. An exciting notebook: The Lenovo T440s [From the Screen of Stone]. (2014). IEEE Antennas Propag. Mag., 56(5), pp.206-209 Anon, (2015) [online] Available at: https://www.lenovo.com/ww/lenovo/pdf/report/E_099220140529a.pdf [Accessed 5 Mar. 2015] BIEDIGER, J., DECICCO, T., GREEN, T., HOFFMAN, G., LEI, D., MAHADEVAN, K., OJEDA, J., SLOCUM, J. and WARD, K. (2005) Strategic Action at Lenovo, Organizational Dynamics, 34(1), pp.89-102 Chianasta, F. and Wijaya, S. (n.d.) The Impact of Marketing Promotion Through Social Media on People's Buying Decision of Lenovo in Internet Era: A Survey of Social Media Users in Indonesia. SSRN Journal, p 22 -55 De Waal, A. (2011). Characteristics of high performance organisations. BMS, 3(1) De Waal, A. (2012). Characteristics of High Performance Organisations. jmr, 4(4). Glassdoor, (2015). Lenovo Employee Benefits and Perks. [online] Available at: https://www.glassdoor.com/Benefits/Lenovo-US-Benefits-EI_IE8034.0,6_IL.7,9_IN1.htm#BenefitComments [Accessed 5 Mar. 2015]. Haberberg, A. and Rieple, A. (2001). The strategic management of organisations. New York: Financial Times/Prentice Hall. HQAsia, (2015). Leadership lessons from Lenovo. [online] Available at: https://hqasia.org/article/leadership-lessons-lenovo [Accessed 5 Mar. 2015]. Ibm Redbooks., (2014). Flex system products and technology by lenovo. [S.l.]: Vervante. Jurevicius, O. (2015). Lenovo mission statement 2013 | Strategic Management Insight. [online] Strategicmanagementinsight.com. Available at: https://www.strategicmanagementinsight.com/mission-statements/lenovo-mission-statement.html [Accessed 5 Mar. 2015]. Kaul, A. (2012). Doing the act: Lenovo and corporate reputation. Em Mkts Case Studies, 2(8), pp.1-16. lenbrzozowski, (2012). Unselfish Leadership at Lenovo. [online] Available at: https://lenbrzozowski.wordpress.com/2012/08/08/powerful-leadership-action/ [Accessed 5 Mar. 2015]. Lenovo.com, (2015). Lenovo - Sustainability reports. [online] Available at: https://www.lenovo.com/social_responsibility/us/en/sustainability_reports.html [Accessed 5 Mar. 2015]. Rossouw, G. (2005). Institutionalising Ethics in Organisations. LBS Management Review, 9(1). Russellreynolds.com, (2015). Supply Chain and Operations LeadershipGerry Smith. [online] Available at: https://www.russellreynolds.com/content/supply-chain-and-operations-leadership%E2%80%94gerry-smith [Accessed 5 Mar. 2015]. sharma, R. (2010). Preventing Corruption Through Spiritual Leadership in Organisations. Organization and Management, 2010(1 (139). Small Business - Chron.com, (2015). What Is the Use of a Mission Statement?. [online] Available at: https://smallbusiness.chron.com/use-mission-statement-24940.html [Accessed 5 Mar. 2015]. Stone, W. (2010). Living with the Lenovo ThinkPad T410 [From the Screen of Stone. IEEE Antennas Propag. Mag., 52(3), pp.136-141. Teasley, H. (2010). Ahead of Its Time: Lenovo Ideapad Y560D. IEEE Spectr., 47(11), pp.27-27. Tzeng, C. (2011). An evolutionary-institutional framework for the growth of an indigenous technology firm: The case of Lenovo computer. Technology in Society. Wave Sicherheitstechnologie fr Lenovo-Computer. (2012). Datenschutz Datensich, 36(10), pp.783-783. Yin, Y., Holland, R., Qin, S. and Wu, W. (2008). Development of a Customer Experience-Based Brand Strategy for the Lenovo Group to Explore the UK Market. Design Management Journal, 3(1), pp.60-68.

Monday, December 2, 2019

THE HONEST WHORE Essay Example For Students

THE HONEST WHORE Essay A monologue from the play by Thomas Dekker NOTE: This monologue is reprinted from The Chief Elizabethan Dramatists. Ed. William Allan Neilson. Boston: Houghton Mifflin Company, 1911. HIPPOLITO: Methinks a toad is happier than a whore.That, with one poison, swells; with thousands moreThe other stocks her veins. Harlot? Fie, fie!You are the miserablest creatures breathing,The very slaves of nature. Mark me else.You put on rich attiresothers eyes wear them;You eat, but to supply your blood with sin.And this strange curse een haunts you to your graves.From fools you get, and spend it upon slaves.Like bears and apes, yare baited and show tricksFor money; but your bawd the sweetness licks.Indeed, you are their journeywomen, and doAll base and damned works they list set you to,So that you neer are rich; for do but show me,In present memory or in ages past,The fairest and most famous courtesan,Whose flesh was dearst; that raised the price of sin,And held it up; to whose intemperate bosom,Princes, earls, lords, the worst has been a knight,The meanst a gentleman, have offered upWhole hecatombs of sighs, and rained in showersHandfuls of gold; yet, for all this, at lastDisea ses sucked her marrow, then grew so poorThat she has begged een at a beggars door.And (wherein heaven has a finger) when this idol,From coast to coast, has leaped on foreign shores,And had more worship than the outlandish whores;When several nations have gone over her;When, for each several city she has seen,Her maidenhead has been new, and been sold dear;Did live well there, and might have died unknownAnd undefamedback comes she to her own,And there both miserably lives and dies,Scorned even of those that once adored her eyes,As if her fatal, circled life thus ran:Her pride should end there where it first began.What, do you weep to hear your story read?Nay, if you spoil your cheeks, Ill read no more. We will write a custom essay on THE HONEST WHORE specifically for you for only $16.38 $13.9/page Order now